LeaPPoint Agency – Digital Marketing Management & Online Presence Development

LeaPPoint is a specialized digital marketing and creative agency based in Saudi Arabia, offering comprehensive services in digital marketing, graphic design, content production, website development, and e-commerce solutions for businesses and brands across various industries.

During my time as Marketing Manager at LeaPPoint Agency, I was responsible for developing and executing the company’s marketing strategy with the goal of strengthening its digital presence, improving content quality, and supporting business growth through innovative marketing and creative solutions.

Marketing Management

I supervised daily marketing operations and developed strategic plans that supported the company’s growth while increasing the visibility of its services within the Saudi market.

Key responsibilities included:

• Developing marketing plans and strategies.

• Managing and leading the marketing team.

• Building business growth strategies.

• Analyzing performance and preparing reports.

• Monitoring and optimizing marketing campaigns.

Social Media Design

I managed and delivered a wide range of creative visual assets and social media designs aimed at strengthening the company’s brand identity and improving content quality across digital platforms.

This included:

• Social media post design.

• Digital advertising creatives.

• Marketing campaign visuals.

• Promotional materials design.

• Digital brand identity enhancement.

Website Development

I oversaw the development of the company’s official website, focusing on improving user experience, structuring service pages, and creating a digital presence that accurately reflected the company’s capabilities and attracted potential clients.

Responsibilities included:

• Service page development.

• User experience optimization.

• Website speed optimization.

• Content structure improvement.

• Search Engine Optimization (SEO).

Paid Advertising Management

I created and managed advertising campaigns across Google Ads and Meta Ads platforms to increase brand awareness, generate qualified leads, and support sustainable business growth.

Key activities included:

• Campaign planning and setup.

• Audience targeting and segmentation.

• Budget management.

• Campaign optimization.

• Continuous performance analysis.

Achievements & Results

• Strengthened the company’s digital presence.

• Successfully developed and launched the official website.

• Improved content quality and visual branding.

• Increased engagement across digital platforms.

• Generated more qualified leads.

• Enhanced advertising campaign performance.

• Supported the growth of the brand within the Saudi market.

My experience with LeaPPoint Agency represents one of the most valuable professional milestones in digital marketing management, where I contributed to enhancing the company’s digital identity and online presence through strategic marketing, creative design, website development, and paid advertising management.